Marketing

Articles focusing on the best practices to run a successful marketing strategy for you STR business

How to build a brand as a PMC

Nikki
Nikki Mattei - Freelance CMO & Sustainability Specialist August 29, 2025

30

Non On ne fait pas du

Non On ne fait pas du “Airbnb”

Marie
Scale France - Director August 1, 2025

119

What to do if your summer isn’t looking sunny

What to do if your summer isn’t looking sunny

Richie
PriceLabs - President and Co-Founder May 22, 2025

109

Visual content is no longer optional for accommodations

Visual content is no longer optional for accommodations

Tiziana
b2production - Visual Content Strategist & Marketing Manager May 13, 2025

27

Breaking the Threshold: How to Make Direct Bookings Overtake OTA Bookings

Breaking the Threshold: How to Make Direct Bookings Overtake OTA Bookings

SCALE Community February 18, 2025

87

The business benefits of sustainability awards for short-term rentals

The business benefits of sustainability awards for short-term rentals

Amit Bhatia
EnviroRental - Marketing & Partnerships Manager January 30, 2025

46

2025 Sustainability Marketing Insights

2025 Sustainability Marketing Insights

Nikki
Nikki Mattei - Freelance CMO & Sustainability Specialist January 28, 2025

53

Operating in France ? Don’t Miss Your Chance to shine, The LCD Awards

Operating in France ? Don’t Miss Your Chance to shine, The LCD Awards

Marie
Scale France - Director January 20, 2025

41